The Value of Happy Birthday!
What is the value of wishing someone a Happy Birthday? It takes less than 15 seconds of your time to write someone and say Happy Birthday, (insert name). Some people even abbreviate this already short sentence with Happy bday. In life and business we spend much of our time thinking up of ways to maximize our ROI. There aren’t many low risk/high reward investments out there, but wishing someone a Happy Birthday is one of those. That person may have recieved only a handful of birthday wishes. The fact that you took the time to appreciate him/her on the most important day of their life makes you stand out.
How does this relate to me or my blog about email marketing? First off, I recently had a birthday, January 21st, and secondly using email marketing to wish someone a Happy Birthday can really touch someone’s life. For example, one of the more memorable Happy Birthday wishes I recieved was a greeting card from a friend of mine. You can view it here. This is a contact I do business with and you can bet in the future I’ll continue to my relationship with her.
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Austin Internet Marketing Presentation
Here is the powerpoint presentation for the talk I gave on developing newsletters. Thanks to everyone who made it out!
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Tools to Enhance your E-Marketing Experience
Listed below are websites and online tools that I reccomend to go in conjunction with your email marketing experience.
- DNSSTUFF - Highly reccomended. Absolutly worth the $50 per year fee. Allows you to check everything from rdns records, spf, and aganist the top anti-spam sites on the internet. A life saver!
- Senderbase - Great for checking the volume you are mailing. Also can spy on other people to see how much they are sending daily/monthly/yearly
- MxToolBox - Awesome blacklist checker. Scans aganist all of the biggest anti-spam sites and the lesser ones as well. free to use
I use these three websites on a daily basis to make sure I am in complete compliance with everyone on the internet. Highly reccomended if you plan on dwelling into higher volume email marketing.
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Questions
Have any questions that you would like me to anwser?
Email: jason@inboxtruth.com
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Im Backkkk!
I’ve been busy at work with a new local startup. I can’t go into much details quite yet but the name is AustinInbox. This is a newsletter managment company I’m targeting in the Austin market. More to come from AustinInbox soon!
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Welcome to InboxTruth
Hello World..Wide Web. Welcome to InboxTruth.
Tis the beginning of my blog journal. This is the 1st entry of many more..hopefully to come. This blog is an experiment of sorts. My goal is to report on the ground breaking email marketing trends that affect our industry and hopefully make some new contacts along the way. From time to time I may recruit a little help to add value to this blog. I’ve joined the millions who’ve caught the blog wave. I’m a litle late I presume, but I’m here now so that’s all that matters. Anyway hope to be hearing from ya soon!
-Jason
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